Experience Our Seamless
Digital Signage Software
Solutions

Digital signage has numerous advantages, especially when paired with the best digital signage software and compatible digital signage media player software. Key benefits are:

• Higher engagement from viewers compared to static visual displays such as billboards or posters.
• Better recall (up to 83% improvement compared to static displays).
• Reduced perceived wait times for customers or travelers in lineups.
• Instant content updates, including simultaneous updates across multiple screens when using cloud-based digital signage software.
• Scheduling and traffic capabilities for delivering content based on time of day, weather, season, and traffic patterns.
• Data collection functions to facilitate more targeted content.

Digital signage software solutions enable the display of information, advertising content, and critical communications across your enterprise, with endless customization options.

For digital signage set-ups of any size, you need three things:

• Screen or display, either LCD or LED.
• Media player device that can run digital signage media player software. A separate media player is required for each screen.
• Digital signage CMS software which allows you to distribute and display content across screens. The best digital signage software makes it simple to scale up from a single screen to hundreds of displays in multiple locations.

A digital signage media player is a device that connects to your display and runs media player software to show your content on the screen, similar to a home TV streaming box or stick. The player ensures smooth playback of your content and supports high-resolution formats. Advanced models can also provide analytics, content automation, and screen monitoring.

Digital signage media player software can run on a variety of devices or PCs, ranging in size:

• Compact media players/dongles like the Navori StiX 3800 are no bigger than a USB stick but are fully capable of handling sophisticated digital signage solutions.
• Standalone players such as BrightSign units or mini-PCs using operating systems such as Windows, Android, or Linux give you more flexibility.
• Commercial smart displays can run media player apps natively for large-scale all-in-one solutions.

Hardware requirements depend on your setting and your content. For standard signage, a simple dongle may be enough. For more advanced needs, such as multi-screen video walls or live data integrations, a higher-powered PC or enterprise-grade media player is recommended.

Digital signage CMS software allows you to create, schedule, and manage content across all your screens from one centralized platform. With a CMS, you can:

• Upload and manage multimedia content.
• Schedule content displays according to dayparting or other rules, or schedule-based targeting.
• Distribute content across multiple screens, specific screens, or groups of screens.
• Control permissions for different users.

Without a CMS, you would need to update each display screen individually. This could work if you only had a single screen, but it would quickly become unmanageable in a growing enterprise, especially with screens in multiple physical locations.

Media player software and CMS software are different types of software for digital signage. Both are required for a complete digital signage software solution.

• CMS software is used to upload content such as video, live data feeds, and images.
• Digital signage media player software receives content and instructions from the CMS. It also supports advanced features like 4K video playback, live data-feed integration, and reporting back to the CMS.

You can store your content and CMS locally or in the cloud.

• Cloud based digital signage software (also called digital signage cloud software) allows you to store your content and CMS on a cloud server. This makes it possible to log on from wherever you are, distribute updates to multiple screens in different locations, and take advantage of enterprise-level security without worrying about your in-house IT capabilities.
• A server-based set-up relies on your own internal storage. This requires in-house resources for security, scaling, and maintenance, but can be important for organizations with strict compliance requirements, such as health care and law enforcement.

Regardless of which storage option you choose, digital signage software solutions can be customized to meet your needs.

Absolutely! In fact, this is one of the things that makes digital signage cloud software so powerful. You can manage content centrally, from one computer screen or even a mobile device, delivering content worldwide. Using digital signage CMS software, you can even customize your content by region, specific location, or audience demographics while keeping your branding and messaging consistent across the board.

Access is controlled through the digital signage CMS software. Role-based permissions can be assigned, or access can be assigned based on business units, locations, or other criteria.

With the right software for digital signage, you can turn any standard screen into part of your digital display network. Here’s how:

• Attach a media player to your television. For example, the Navori StiX is an ultra-compact player perfect for tight spaces and portable set-ups.
• Install digital signage media player software on the media player.
• Connect the media player software to your CMS.
• Upload visuals onto your digital signage CMS software or design the visuals within the software.
• Display your content on your TV using the Internet.