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Navori Strengthens its Leadership with Conditional Content Triggering

The digital signage software pioneer’s conditional content triggering will be demonstrated at ISE 2019 stand

Navori has a position as the industry’s market-leading digital signage software supplier. It has come to fruition through a mix of industry dynamics, technical innovation, and global expansion. Many of the industry’s largest independent software companies were acquired by legacy systems integrators in the last year. Thus, Navori Labs has become the industry’s number-one professional software vendor. Navori continues to experience market-leading year-on-year revenue growth of 35 percent. Subsequently, they enjoy a large global footprint led by expanding North American and EMEA operations.

The company has also doubled its engineering team. Thus creating a large innovation gap in comparison to its peers that have been acquired. At the top of this list for ISE 2019 is new a conditional content triggering application. It will be demonstrated at Stand 8.E195 (February 5-8, Amsterdam RAI). These capabilities will offer more flexibility in dynamic content delivery, versus making best guesses about what content makes sense days or even weeks in advance when scheduling.

“We know pre-planned, scheduled content will always be a part of digital signage networks for our customers. But there is certainly a need to be more dynamic at times,” says Jerome Moeri, CEO, Navori. “By data-tagging media assets, players, and scenarios, and integrating with real-time data from other systems within a business, we can deliver content that is meaningful to that moment. Imagine a store player showing self-adapted content based on local weather, actual deliveries, marketing priorities, and stock. This is what it’s all about.”

About Navori Software

The Navori digital signage content manager offers advanced features for displaying content. It can automatically adjust what’s shown on screens based on different data inputs, including social media. Retailers can use this to show promotions on screens in their stores based on current stock levels or new deliveries. For example, when new stock arrives from a distribution center, the system can trigger a special promotion to announce this. Likewise, if stock levels get too low, reaching a certain threshold, the system can automatically remove these promotions from the digital signage. This intelligent scheduling and triggering ensure that the content displayed is always relevant and timely.